‘Television’: In the Age of Artificial Intelligence

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'Television': In the Age of Artificial Intelligence

'Television': In the Age of Artificial Intelligence

Doordarshan is set to achieve another milestone as after 9 years of immense success, DD Kisan is coming up with a new look and a new style among the farmers of India on 26Th May 2024, where the channel’s presentation is going to take place in a new avatar.

In this era of ‘Artificial Intelligence’, Doordarshan Kisan is going to be the first state-run TV channel in the country, where all eyes will be on AI anchors. Doordarshan Kisan is all set to launch two AI anchors (AI Krish and AI Bhoomi). These news anchors are a computer that is exactly like human beings, or rather, these can work like human beings. They can read the news for 24 hours and 365 days without stopping or getting tired.

While the farmer audience will be able to watch these anchors in all the states of the country from Kashmir to Tamil Nadu and Gujarat to Arunachal, these AI anchors will provide all the necessary information about agricultural research taking place in the country and globally, trends in agricultural mandis, change in weather or any other information of government schemes. One of the special things about these anchors is that they can speak fifty languages at home and abroad.

Some special facts included for the purpose of DD Kisan.

The objective of the establishment of DD Kisan Channel was always to make farmers aware of changes in weather, global and local markets, etc., so that farmers can plan appropriately in advance and take the right decisions at the right time. DD Kisan channel has been meeting these criteria for the last nine years.

DD Kisan Channel is also working to take the efforts of progressive farmers to all people with the aim of serving the agriculture and rural communities of the country and working towards creating an environment of inclusive development by educating them.
The DD Kisan Channel reinforces the three-pronged concept of agriculture which includes balanced farming, animal husbandry and plantation.

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